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Keyword Research: The Balancing Act
Keyword Research can seem deceptively simple. At first glance you are looking for terms you can compete for that have a decent monthly search volume. Pretty simple, right? Well there’s a bit more...
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Anchor Text Variation for Link Building
Don't rely on just one anchor (Photo: ezioman) Varying your anchor text is essential for search engine rankings. You can’t simply link to your site using your keyword for anchor text over and over...
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